Does age of the domain matter?
Age of domain name is often misunderstood with older registration date. Its not that older registered domain will rank better.
For example, people think a domain registered in 2001 will rank better than the one registered in 2005. Its not true.
Ask yourself, what is the purpose and main target of Google? To deliver relevant and quality results. How you can be sure that an older domain cannot have crappy content and spam?
What is age factor then? Its the age of website and backlinks to it. A website which has been live for 3 years on a domain registered in 2005, will rank better than the one which has been live for 2 months on a domain registered in 2001, assuming all other factors remain the same.
Ask yourself the above question again. How can it be sure a website live for 3 years lacks spam and crappy content? Here comes the trick Google does, it watches its backlink increase/decrease rate. If they have been increasing steadily over time, it means its a good domain and must have valuable content. However, if backlinks have been decreasing (which is a must have for low quality content), then it marks the website as not worth of ranking.
If you enjoyed this post, make sure you subscribe to my RSS feed!
Subscribe to SEO Junk by Email
If you enjoyed this post, please consider to leave a comment or subscribe to the feed and get future articles delivered to your feed reader.


[…] The cheapest domain registrar may cost you the most in the long run. If you are going to register a domain name start with the big guys first. Once you get an idea of what works best for you, then branch out to […]